Joe Freshgoods is a king of authentic Chicago DIY street fashion. A cofounder of the FatTiger Workshop, Freshgoods has gone from selling his designs out of his garage in Pilsen to heading a leading streetwear brand in Chicago.
There is no word yet if items from the capsule collection will be available for purchase after Friday. But even its daylong release will be a game-changer for the Joe Freshgoods label and Chicago streetwear. While Freshgoods’s designs have been featured in significant partnerships with well-known brands, none have been as accessible as McDonald’s, since the collection is being released across the country.